As we swiftly inch closer to next week’s Turner Classic Movies Film Festival, more news emerges, reflecting what may be the most interesting fest to date. With a diverse assortment of film and events crammed into a full 4 day day schedule, passholders are also chattering about the highly anticipated list of mega stars such as Julie Andrews, Christopher Plummer, Sophia Loren, Ann-Margret, Dustin Hoffman, and Alec Baldwin. Which barely scratches the surface of how the good folks at TCM are ‘making history’ with this year’s installment of classic film nerd nirvana.
In tune with the knowledge that TCM fans are a uniquely loyal and die-hard throng of fans, the network has amped up their social media marketing with a brand new program, Social Producers. I recently discovered that I had been selected, along with a small group of like-minded social media mavens who eat, breathe and drink in TCM, to launch this new role during the last weekend of March in Hollywood.
Here’s what you can expect…
Not unlike a fun game of scavenger hunt, be on the look out for us Social Producers. Whether you’re waiting in line for a screening or walking down Hollwood Blvd. on your way to the next fun-filled event, if you see a Social Producer, be sure to say hello and they might have a fun treat for you! Each of us have come up with an engaging proposal to share our mutual love of TCM with others at the fest. And for our friends who are unable to make it to this year’s TCMFF, we’ll be broadcasting this on multiple social media platforms so they can feel a part of the experience, too. Trust me, if this doesn’t convince you to save and pinch those pennies to make it your number one priority for next year, I don’t know what will!
TCMFF TRIVIA! Who doesn’t just LOVE to show off your classic film knowledge? When I pitched this to TCM, they enthusiastically agreed. When you see me at the fest, I will have a trivia question for you. If you get it right- you will get one of the slick buttons made exclusively for TCMFF passholders! (No worries- if you get the answer wrong, we’re happy to give you a button just for playing.)
BUSTER BUTTONS! Each Social Producer has their own distinct button. The TCMFF Trivia button is Buster Keaton (silent film genius, native to my own home state who can be seen in Friday’s schedule in STEAMBOAT BILL, JR.!) Can you collect all of them? Heck yeah, you’ve got 4 days- you bet you can!
AN IRISH & CUBAN VERSION OF TINA FEY & AMY POEHLER…
But when I pitched this idea to TCM, I wanted to partner up with my good pal, Aurora aka @CitizenScreen. Because who better to have fun chatting trivia with fellow passionate TCM festers, right?! Again, they agreed. Be sure to look out for both of us- sometimes together, sometimes at different screenings but we will both happily play TCMFF Trivia with you!
So look for all of the Social Producers. We will all be posting on social media throughout the day, for all 4 days, so everyone can feel part of this mega experience. Like some of my fellow Social Producers, we will also be capturing this on video to really enhance the moment. Your 15 minutes of TCM fame is coming, folks… see you in Hollywood!
